What is SEO?
Search Engine Optimization

Search Engine Optimization is a mainstay of the process of making your website rank high in the search engines. We call it that because we optimize the content of your website to please the search engines, and your visitors, for the keyword phrases that will make you money.

On-Page vs. Off-Page Factors

Roughly 25% of the search engines' opinion of your site comes from what you say & do on your website. These on-page or on-site factors are foundational, and we take care of them first. The majority of your relevance score, however, is determined by what other sites say about you. In essence, this is how many sites link to you and what those links say about you.

The Process

How do we do make your site rank at the top of the search results? Here are the major steps:

  • research the best keyword phrases to target
  • place those phrases strategically on your site
  • architect the flow of page rank through your site to maximize the critical pages
  • evaluate your competition to see what's working for them
  • list your site in prominent directories
  • promote your site with articles
  • develop suitable press releases


Why do I need Rankings?

Seriously! If you don't take action to have your website rank at the top of the search results for your local market at least, you are throwing away a major benefit of having a website. More than 75% of consumers begin their purchasing decisions now with a search on the web. It's more convenient than the phone book even for local shopping. You can't afford not to be there when your prospects are looking for you.

Google GGoogle Rules

67.5% of all searches are now made on Google, and this number continues to increase. Not only that, but these users are proven more web-savvy and more likely to purchase from you online. We naturally focus our efforts for you on the big G!

Yahoo! Y Yahoo!

About 20% of all searches these days originate from Yahoo, so it's still worth considering in our Search Engine Optimization efforts.

MSN butterfly MSN & Ask

MSN accounts for 5% of the total searches, and Ask racks up 4%.


Request a Free Consultation happy professionals Find out how we can help you meet your business goals!

Call us at 505-870-9815 or email info@seochicks.com and we will answer any questions you may have, do a quick evaluation of your site and your market, and let you know how we can move you forward.